Google Finance Blog - News and Views from the Google Finance team

Ads on Google Finance

Monday, November 17, 2008 at 3:38 PM




We've introduced something new to Google Finance. You will notice we are now displaying small, targeted advertisements on some pages of Google Finance. The ads are visible on the homepage next to the market summary, and on company summary pages below the first few news stories. We have worked carefully to integrate the advertising to enhance the user experience. Our goal is to always show you relevant ads that you will find useful. Google Finance is now positioned to bring users a choice of relevant financial information and services through contextual advertising. And as with all of our products and search properties, we'll be continually working to increase the quality of the ads and the overall usefulness of the site.

If you want more information about the ads on Google Finance, visit the Help Center. From there, you can also send feedback using our suggestion form. Additionally, you can read more about our new advertising initiatives in the latest post on our company blog.

39 comments:

Starfast said...

that's fine, but the change cuts off part of the chart.

Jamie said...

I find the new ads to be very intrusive, and have once again limited that amount of useful information on the page.

Please remove them, or give us the option to move them to the bottom of the page!

seth said...

Yeah, now the Headlines/Discussions column is less than 1/4 of the screen width. It's very compressed to the side of the screen. NOT easy to read AT ALL!! Please fix, google!

Anthony H. Chogyoji said...
This post has been removed by the author.
anthony said...

The format of the new page layout requires me to view this page in a fully-expanded browser window in order to view my entire portfolio pane on the right without having to use the horizontal scroll bar on the bottom of the browser. This new change has created an inconvenience for me and forcibly changes the functionality of the page which I have been accustomed to. Please allow us the ability to either move this ad box to elsewhere on the page, or simply remove it. I miss the old finance page.

hunnewell said...

What happened to the video clips? Please bring them back

C. A. G. M. said...

what were you thinking when you put the ads on the finance page? the layout is laughable, obtrusive and detrimental (as others point out). Imo, it interferes so thoroughly with what you previously offered that I immediately began reviewing other finance portals for a replacement. can someone on the finance team integrate the ads subtly. I understand its a 'beta' product and you guys need to make money, but this, really?

I can picture the scene:
Jones - 'hey sara you get the email requiring us and maps and images to follow these new ad standards?'
Sara - 'yeah I took care of that after lunch'
Jones - 'hows it look?'
Sara - 'who cares, its done and on-time so we won't get yelled at by management'
Jones - 'awesome. good thinking, buddy, way to cover our butts!'

you're google - you can do better. please, please remove or improve the ad layout!

skube said...

So, we waited 3 months for this?

jawartak said...

SECOND EVERYONE ELSE.

Joe said...

This is unrelated, but whatever:

The calculation for the daily change in a stock is wrong. The calculation used by Google is the following:

100 *(old_price - new_price) / (new_price)

This is incorrect. It should be:

100 *(new_price - old_price) / (old_price)

This is simple stuff. Yahoo gets it right. Google does not. I bring this up because I want Google Finance to be better.

John THE BISON said...

What happened? No snapshot graph of the 3 markets anymore? No detailed stock information when you click on that stock? Hate to say - seems Yahoo Finance meets my needs now.

David said...

Super annoying positioning of these ads. Hate how it cramps the size of the market graph, and forces--illogically--the exchange rates to move away from the index snapshots.

I hated the previous change in google finance layout, and despite much complaining on the blog nothing was done, so now I have very low expectations.

You continue to take a great product and meander downward instead of evolve to be better. It's incredibly aggravating.

novocaine said...

The new ad-infested layout is crappy, to say it nicely. It looks hideous on a 1024x768 screen where a (much too) large part is occupied by text ads.

Also, a feature suggestion: Please allow a customizable 'recent quotes' section for currencies like there is for stocks.

C.R Jones said...

Ad placement is terrible - I agree with all comments here (universally negative) They completely interfere with charts and data. Rethink needed!

anthony said...

I don't anticipate seeing any improvements to the Finance page any time soon. It's clearly obvious that Google has shifted their focus to Adsense revenue rather than their users' experiences, which appear to have been again placed at the bottom of their list of priorities. Time to start using Yahoo Finance (again).

Todd said...

I'm not a fan of the new ads either. I understand their need, but the layout needs work.

It's also help if Google Finance would load properly...

T-man said...

Google ... The New Microsoft:

Google is really starting to suck. You already wrecked the Google Finance Page, now you shove adds onto what used to be a remarkable interface. Now you eliminate gadgets for iGoogle.

Can someone please offer an alternative to Google? I am about as fed up as I can get with this company.

T-man said...

For those fed up with Google's turn for the worse go here:

http://www.googlesux.com/

Ryan said...

I gotta say it does really impact negatively the ease of use of the Google Finance page. It used to be hands down my favorite, now I think I'll be bouncing back over to Yahoo! Finance sadly. Please move the ads to the bottom of the screen or position them better so as to not have the news and other items so reduced that they become pointless.

Andy said...

Ah well, if this is what it takes to keep this great resource up to date then so be it. I know on my ads are a key part to keep it going , so can't complain too much. Just hope google finance does not become like Yahoo finance which has ads all over the place.

Ali A said...

more ads... sucks but it is a free service that I am thankful for. I use google finance for real time quotes

somethings that bother me are

.. News articles don't always show up like they do in yahoo

.. Quotes freeze at times

.. Video clips are gone? I like those

.. I miss the pictures on the headlines

Mr. Sure Fire said...

Google ads are not as intrusive as Yahoo finance. Some people are just whiners.

Adam said...

The ads on the google finance page are unfortunate. The page is becoming a hassle to use.
At least offer a paid service so that we don't have to see the ads!
Google finance was getting better than yahoo, now with ads it loses its competitive advantage. Back to yahoo.

thedeadwa;rus said...

I think the stock screener is great! I would like to see a few simple metrics added: P/E10 being the most important. It's what Warren uses - because P/E using 1 year's earnings has way too much variance (accounting tricks, selloff of a division, etc will cause one year's earnings to be screwy - which will cause P/E to be screwy).

Keep up the great work!

er said...

Hello,
Just to let google finance team knows that there is no url link to the Google Finance blog in the Google Finance homepage!

Blony said...

Google Finance and the Real Time Web Google is announcing this morning that after more than a year of work on the problem, Google Finance is now offering real-time price quotes for any stock traded on NASDAQ

DanielStripedTiger said...

I wonder if this has anything to do with the reason some symbols have become unsupported recently... maybe when you added the ad code you broke something? For example, I used to be tracking my investment in nyse:EPI, (even though it wasn't fun to watch it keep going down), and now it won't show up in my portfolio - but I can still see it if I type the quote in.

Still... I was using the portfolio feature to see how I was doing overall, among different brokerages, and now I can't do that because a big chunk is missing. What gives?

Edwin's Blog said...

Thank you very much for your information. Absolutely useful.

GuruFocus said...

Since last week, Jan. 12, the Google Finance page news section does not show the most recent news any more even if you scroll the quote chart to the latest. Something is wrong or this is part of the new feature?

novocaine said...

I wish I could compare stocks across different stock exchanges, for example comparing stock ABC on the NYSE to stock XYZ on the LSE.

C'mon Google Finance, HELP YOURSELF HELP ME! =)

ihoooo said...

Why you do not add some thing samilier to http://www.foliolizer.com

said...

The new ad is distracting and interferes with page viewing. Please remove the picture ad and allow users to customize where to display different info.

Kickstart70 said...

Ads are fine, but the spam problem is getting annoying.

I have no idea how many times I've reported the spammer linking to dollartonvc.com, and nothing has been done.


Here's his latest account:
http://finance.google.com/groups/profile?enc_user=7P7QghcAAAAyENpEQrVBCLLdQ_Dza6rgHqZiDvCVswhrZ6TQxKj0ww

pINGVA said...

what's up with the obnoxious animated graphic ads in the upper right corner? (it says something like Evony Save the Queen)

is it an anomaly or is it there to stay?

tfv said...

The extreme number of Flash based ads ois slowing down the loading to the main Finance page to ridiculously slow....hello Yahoo (again)...GLTA

P.S. Spammers are infesting the comments pages...monitor/control this or fugetaboutit!

Frank Grasso said...

Google's decision to run ads has lower the quaility of your service. Sad. Google is no longer the "ideal." Please give me the option to block all ads.

Guy Fawkes said...

Love them, especially the scottrade ones that update based on the stock you are looking at. That is some good ad work.

dvrtmcc said...

I think that it can but not necessarily needs to be good. Still Google has made biggest progress when launching service without ads. If you make to much ads people will start to search something else, and there is no way to get back.

dvrtmcc said...

Just make sure that you don't put to much ads becouse people will start to look for something else and there is no way to return it back.